EP26: From Doubt to Determination: Building Unstoppable Confidence
Risk-taking is an inherent part of entrepreneurship, and it’s a potent catalyst for growth. Venturing into uncharted territory can be intimidating, but it's in these challenging situations that real growth happens. Embracing risk-taking is a determinant factor in building your confidence and creating success in your business.
Toa Green stood at a defining crossroads for her entrepreneurial journey. Looking strictly at finances, she had to decide whether to close the family business and bet on ice cream, or finally let the dream of opening an ice cream shop go. It was a decision filled with fear and disappointment, but also with unwavering conviction and deep belief in her potential.
Join Toa Green, as she illuminates the secrets behind overcoming fear and embracing risk.
In this episode, you will be able to:
Learn to navigate through fears and boost your confidence as an entrepreneur.
Realize the necessity of holding onto self-assurance amidst unforeseen crossroads.
Accept challenges as pivotal steps towards self-growth.
Reframe mistakes as valuable learning opportunities and potential new ways to operate.
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Thank you to our sponsors!
Goldbelly | Find the most famous, most regional iconic foods from around the country–including Crank + Boom Ice Cream–and ship it all right to your door at goldbelly.com/
Holly Hill Restaurants | 9 unique locations in Kentucky that celebrate the connection of family, to farm to table. Find stories, recipes, how-to's, and curated gifts by visiting hollyhillandco.com
Quotable Moments From the Episode
“I've really adopted the mindset that nothing is wasted. Even if you go and get a job and you end up hating that job, I don't think that's a waste of time because I think you had the experience and now you realize that you hate that job and that you never want to do that again. I think every little step and every choice you make is a step towards learning or a step advancing towards whatever it is you're trying to achieve.” - Toa Green
“If I don't try things, then I'll never be able to have the opportunity to learn or do something different, bigger, better, happier." - Toa Green
"I think over time, I was able to lean into scary things and do things that not everybody else would do. Sometimes it would work out. A lot of times it didn’t. But when it did, it felt real good. The more times you do that, the more confident you become in those uncomfortable times. Because especially in the world of small business, all sorts of stuff comes at you all the time. So the more mentally prepared and the more mentally resilient you are to tackle those things when they come, the less scary it is going to be.” - Toa Green
"Once you do more hard things, there are fewer hard things that you know that you can't do. I think in life you start building a catalog of hard things that you've conquered. In time, as you conquer more hard things, that is where your confidence will build.” - Toa Green
Connect with Toa!
C&B Podcast website
*Production by Four Eyes Media*