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EP46: The Community You Need to Succeed with Baking Champion Martin Sorge
In this episode, host Toa Green speaks with Martin Sorge, winner of The Great American Baking Show, about his experience shifting from supporting small businesses to becoming a business owner himself. Martin shares how vital it is for entrepreneurs to reach out to peers for advice, resources and collaborations.
EP45: Crafting Your Digital Front Door: Building a Welcoming Business Website
One of the best things you can do for your business is to create your home on the internet — your website. With social media platforms coming and going based on trends and demographics, having your own website is a piece of the internet landscape that you specifically own.
EP44: The Basics of Wholesale: How to Expand Beyond Your Doors Successfully
You've arrived at a point where you're considering expanding your business reach. Wholesale might be the perfect next step to grow your brand and products. Toa takes the mystery out of what it’s like to prepare and then sell your product B2B.
EP43: Stop Burnout: An Entrepreneur's Guide to Wellbeing
In this episode, Tanya Tarr, behavioral scientist and recovered-former burnout, joins host Toa Green to provide science-backed advice and practical strategies to pull yourself from the clutches of burnout.
EP42: Reflect, Plan, Thrive: Year End Lessons Toward Creating Next Year’s Roadmap
You've arrived at the end of the year. The ups and downs of the business came and went, and you made it! Now it's time to take a moment and reflect on what went well and what didn't go well.
EP41: Find Peace and Purpose: Harnessing Intuition to Guide Your Business
In the chaotic world of entrepreneurship, finding purpose and peace can be a challenge. If you haven’t already tapped into your own personal belief system to guide your business journey, you may find your internal compass lacking when it comes to making decisions.
EP40: Applying Principles of Parenting to Your Business: (and Surviving It All In the Process)
When you are a parent and the CEO of your own business it is just about all you can do to keep your head above water. You want to give attention to your business, but you don’t want to neglect your family in the process.
EP39: Why Over-The-Top Customer Service Matters for Your Business
Have you ever witnessed the remarkable power of exceptional customer service? Customer service is not just a business strategy, it's a way to forge lasting and authentic connections with your customers.
EP38: Outsourcing to Grow: The Who, What and When of Hiring Outside Help
Are you feeling the squeeze on finding time to focus on growing your small business? By outsourcing functions to others who can do it more easily (and affordably), you can streamline your operations, allowing you to concentrate on what you do best.
EP37: Hard-Wiring Moments of Gratitude into Daily Life and the Workplace
There are so many fires that can arise when running a small business, but one consistent practice can change how you work and how you thrive — Gratitude. Embracing gratitude as an attitude change not only has intrinsic value for your life but also is a strategic skill that can transform your business.
EP36: Design Like a Pro: Elevate Your Brand Using DIY Strategies with Joanna Sherrow
In this episode of the Crank & Boom Podcast, you'll meet Joanna Sherrow, the founder and creative director of Savvy Chic Design, an Asian women-owned design and marketing studio. Joanna and Toa Green dive into the pain points that small business owners often face when it comes to design and branding.
EP35: Tips on Leveraging Social Media For Community and Success
Overwhelmed by running a business AND having to promote it on social media? In this enlightening episode, our host Toa discusses how to make social media work for you and your schedule, tapping into its potential to create a loyal community, and her personal journey of harnessing it for business growth.
EP34: Creating a Culture of Belonging: A Key to Thriving Organizations with Coach Colene
In this episode of the Crank & Boom Podcast, you'll hear an insightful conversation between host Toa Green and our guest Coach Colene about the importance of creating inclusive cultures in organizations — and how building belonging into the structure of what you do keeps your employees happy and productive.
EP33: High Fives Everywhere: Secrets to Brand Recognition and Winning Awards
Who doesn’t love to win an award? But aside from just getting a pat on the back to make you feel good about the hard work you’ve put into your business–getting involved with local business awards and online press awards not only establishes your credibility but also increases your brand's reputation in the industry.
EP32: Prioritizing Employee Wellness: Noko Is Leading Change In the Hospitality Industry - Wilson Brannock, Jon Murray, Chef Junior
This week, Toa and the team from Noko, a revolutionary restaurant in Nashville (whose food is as good as their attitude toward employee satisfaction), discuss the connection between employee wellness and a successful business, and how they’re working to foster an environment where their people come first.
EP31: Working Smart When Working Remote: Proven Strategies for Effective Communication and Collaboration
We are living in a new era of remote work flexibility. In order to attract awesome workers and keep your top employees, you need to have a remote work option and a plan for asynchronous communication and collaboration among team members.
EP30: Let Go of Perfectionism and Embrace Self-Compassion with Emily Ley
On this entrepreneurial journey you may find that no matter how hard you work, you're still falling short of the impossibly high standards you’ve set. Join Toa Green and Emily Ley as they discuss their own journeys of letting go of perfectionism and the freedom in believing you have everything you need within you to make your business thrive.
EP29: Closing An Area of Your Business: Insights for Entrepreneurs to Bounce Back Stronger
Whether it’s a product that’s not working, or a facet of your business that just didn’t catch on, or an outright need to shut your business down, there’s no shame in having to let something go when you’ve done all you can do to make it work.
EP28: From Awkward to Amazing: Tips For Better Connections Through Networking
If the anxiety and lack of results from traditional networking is leaving you frustrated and stuck, it's time to reframe those notions of networking and set our minds on connections that actually mean something.
EP27: Managing a Team: Secrets to Creating a Positive Work Environment
One of the greatest challenges for startups or even seasoned companies is managing people.